Issue 9 – February 2010

Call2Recycle®    Recharging the planet. Recycling your batteries.      February 2010

Breaking News
This week in Canada, Waste Diversion Ontario considers the Call2Recycle program for all household battery recycling.
In This Issue
Hospitals Tackle Waste Reduction
Canada Refreshes Web Presence
Consumers Break the Recycling Mold in 2009
Olympic Athletes Share Life-Changing Moments
Green & Mobile
ABI Green Mobile Operator Matrix ranks mobile operators in North America on their environmentally friendly, clean technology initiatives – from network infrastructure and facilities to handset recycling.

According to the matrix, the top 10 green mobile carriers are:

  1. AT&T
  2. Sprint Nextel
  3. Verizon Wireless US
  4. T-Mobile US
  5. Telus
  6. Rogers Wireless
  7. Bell Mobility Canada
  8. MetroPCS
  9. Leap Wireless
  10. US Cellular
Quick Links

Hospitals Tackle Waste Reduction
Practice GreenhealthLast year, hospitals, medical and allied healthcare facilities recycled 114,000 pounds of rechargeable batteries through the Call2Recycle program. That’s an impressive number, but reducing solid waste isn’t new to the industry. In 1998, Practice Greenhealthwas founded to focus on three areas: eliminating mercury-containing waste, reducing waste and preventing pollution from hazardous substances in hospitals.

According to Practice Greenhealth, the average U.S. hospital generates about 6,600 tons of waste per day, most of which consists of common recyclable materials like paper, soda bottles, plastics, glass and consumer electronics. By recycling this waste, hospitals and other healthcare facilities save on trash disposal costs and protect our environment at the same time.

To learn more about Practice Greenhealth, click here.

Canada Refreshes Web Presence  
wwwCall2Recycle’s Canadian program has a refreshing new web presence that offers more information, interaction, outreach and support for consumers and program participants.

Call2recycle.ca and its French equivalent, appelarecycler.ca, highlight the latest news, upcoming events, partner activities and regulatory initiatives, among other things. Visit the sites and let us know what you think!

Consumers Break the Recycling Mold in 2009  
Earth911Historically, newspaper, plastics, aluminum cans, and glass were the most common materials that consumers recycle.

But according to Earth911.com’s 2009 Annual Recycling Report, recycling trends have switched from materials that were collected in curbside bins to consumer electronics. Computers, batteries and televisions topped the most recycled materials in 2009. The rise in recycling of these devices was due to increased public interest in understanding how to properly dispose of them.

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Olympic Athletes Share Life-Changing Moments
The Defining MomentWhether your passion is sports or the environment, there is always a moment where you had to defy the odds, achieve excellence and become the best. That’s why our Canadian program has teamed up with Canadian sportscaster, Rod Black, to launch a Defining Moments campaign which highlights the most poignant experiences of famous athletes that excelled in sports such as track and field and hockey.

To read Rod Black’s blog covering Vancouver’s 2010 Winter Olympics, view video testimonials of famous athletes or watch Call2Recycle’s latest PSA, visit the Defining Moments website.

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