Welcome to the first issue of Answering the Call2Recycle!, distributed by the Rechargeable Battery Recycling Corporation’s (RBRC) e-newsletter. To further enhance our communications to our participants, we are offering this e-newsletter to give you a greater insight into our rechargeable battery and cell phone recycling program, Call2Recycle®. You are receiving this correspondence because you have either signed up, or are affiliated with Call2Recycle in some capacity. If you wish to be removed from this mailing in the future, please click “Unsubscribe” at the bottom of this page. Also, if you have any story ideas or if there is something you would like to see in the next issue, please feel free to submit to email@example.com. If you have trouble viewing this newsletter – click here for the online version.
Letter from CEO
Please accept my warmest greetings on behalf of RBRC. I am greatly honored to serve in this role as CEO/President, and the opportunity to further RBRC ‘s progress. I am extremely excited by the prospects the future holds for our mutual success, as the strength and continued growth of the Call2Recycle program is a direct result of your individual efforts. I look forward to interacting with many of you in the coming months as we work together to spread the recycling message. Since 1996, RBRC has recycled more than 42 million pounds of rechargeable batteries. I am confident that with your outstanding participation and collection efforts that number will only continue to increase. Your support and loyalty are vital to our ongoing success and for that, we thank you.
RBRC Appoints New CEO
As of September 9, 2008, Carl Smith has been serving as RBRC’s new President and CEO. After conducting a nationwide search, RBRC’s Board of Directors have chosen a leader who will guide RBRC’s efforts as it continues to grow rechargeable battery recycling. For the past 3 years, Smith was Chief Executive Officer of GREENGUARD Environmental Institute, a non-profit organization responsible for developing/promoting indoor air quality standards and programs.
New Partner of Earth 911
Call2Recycle and Earth 911 have joined forces to further spread the rechargeable battery recycling message. Under this new partnership, Call2Recycle will provide messaging to Earth 911 to educate their visitors about the rechargeable batteries in those electronics that they are attempting to recycle, and the proper way to dispose of rechargeable batteries – by recycling them!
Ni-Zn Added to List of Chemistries
As of August 1, Call2Recycle began accepting Nickel Zinc (Ni-Zn) rechargeable batteries for recycling. This is the fifth rechargeable chemistry that is eligible to use the RBRC seal, in addition to Nickel Cadmium (Ni-Cd), Nickel Metal Hydride (Ni-MH), Lithium Ion (Li-ion) and Small Sealed Lead (Pb).
New & Improved Web Site
If you haven’t yet had a chance to visit the new Call2Recycle web site, please make sure to do so. The relaunched web site offers a more comprehensive way to obtain program information, order supplies, and learn about rechargeable battery & cell phone recycling.
|2008 Recycling Leadership Award Winners
The “Recycling Leadership Award” was established 8 years ago as a way to recognize Call2Recycle program participants for their outstanding efforts in rechargeable battery and cell phone recycling.
The awards are divided into regional and national categories with four U.S. regional award winners and two national award winners – one from the United States and one from Canada.
Congratulations to the following recipients of the 2008 Recycling Leadership Awards.
® King County Solid Waste Division (WA)
® Essex-Windsor Solid Waste Authority (Canada)
® Washington County Household Hazardous Waste Program (MN)
® Lancaster County Solid Waste Management Authority (PA)
® Fort Hood, Directorate of Public Works, Environmental Division (TX)
® Florida Division of Blind Services Bureau of Braille and Talking Book Library Services.
|Did You Know…
® Consumers use an average of 6 wireless products in their day-to-day lives.
® Over 43% of consumers replace their cell phone ever two years, and roughly 20% replace their cell phones annually.
® When a consumer replaces their rechargeable batteries, 61% either throw away or “hoard” the batteries no longer in use.
® Over 93% of consumers would be more likely to recycle their used rechargeable batteries and old cell phones if there was a convenient drop-off location at a store near them.
® Rechargeable Battery Recycling is no longer a luxury, but a necessity!
|Reminder….Safety & Shipping Guidelines
We are dedicated to the safe and proper collection of rechargeable batteries and cell phones through our Call2Recycle program. To minimize any safety risks, Call2Recycle mandates a ONE rechargeable battery, ONE bag rule.
To reinforce this message to all program participants, a safety webinar and a new safety video were developed. If you haven’t done so, we encourage you and those involved in the program to review these materials found on our safety page.
We appreciate all of our program participants who took the time to join in the webinar. With everyone’s help and commitment to safety, we will be able to continue offering this free service, while doing something positive for our environment.
| Q&A with RBRC’s Recycling Department
Q: Our store just sent out all of our full collection boxes – how do we get more? <img src=”http://img.pcdn.vresp.com/media/1/7/0/170c4b15b5/61c742468c/e0724dc635/library/smalllargeboxeslo.JPG” border=”0″ alt=”smalllargeboxeslo.JPG” hspace=”5″ vspace=”5″ width=&quo