Laurentide Re-Sources Named Newest Call2Recycle Battery Sorting Facility

Quebec company expands Call2Recycle’s sortation capacity

TORONTO (October 4, 2012) – Call2Recycle®, North America’s leader in consumer battery recycling, is proud to announce that it has signed an agreement with Laurentide Re-Sources Inc., to provide battery sortation services for Call2Recycle’s national battery recycling program. The Victoriaville, Quebec company has been contracted to properly sort and record consumer primary batteries and rechargeable batteries shipped from Call2Recycle collection sites across Quebec and Eastern Canada. With this engagement, Laurentide becomes the third Canadian sorting facility on the Call2Recycle roster, expanding the national recycling program’s capacity to efficiently collect and divert used batteries from landfills.

“We are pleased to partner with another local Canadian business that shares our vision for a greener future,” said Joe Zenobio, Executive Director of Call2Recycle Canada. “With the continued expansion of our free battery recycling program in Quebec, it was important that we find a local sorter with a proven history of battery diversion in order to maximize operational efficiencies”.

“Laurentide has a long-standing and strong reputation for excellence in the reclamation sector in Quebec and we will leverage our experience and expertise to support the official Quebec battery diversion program” said Mario Clermont, General Manager, Laurentide Resources Inc.

About Laurentide Re-Sources

Founded in 1989 and owned by Société Laurentide since 2003, Laurentide Re-Sources manages various recycling activities, including paint, fluorescent light bulbs, electric batteries, oils and hazardous household waste in more than 650 municipalities in Quebec and Atlantic Provinces. The company, located in Victoriaville and Springhill, Nova Scotia, is also responsible for upgrading the recovered domestic paint it sells primarily under the Boomerang brand ( in the Canadian market. Laurentide re-sources employs 95 people in its two plants.


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