In Call2Recycle’s recent research it was discovered that in many cases, take-back programs designed to collect multiple items need to be re-thought in order to be effective. The company’s findings indicated that many take-back programs underperform due to serious design flaws. Below you will find photos taken during the study that show the good, the bad and the ugly of collection kiosks.
To read the full press release about the study, click here. To learn more about these insights and how your organization can apply them to create a successful recycling program, contact Call2Recycle at 877.723.1297.
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| Collection kiosk should be visible, self-explanatory and not interfere with operations | Instructions should be near the opening |
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| Encourage and reward participation in your recycling initiatives | If it looks like trash, people will treat it like trash |
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| Knees can't read – Put instructions at eye level | If instructions can't be found or read, expect to find extraneous items |
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| Build the container to fit the item | Photos are far better than icons or cartoons |
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| Use different bins for each item |
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